The following is a strategic framework to guide the Association’s communications, education, and public engagement. Organized by monthly themes, it aligns training programs, resource development, speaking engagements, editorial content, and key messaging to ensure consistency, relevance, and impact across all platforms. By coordinating our focus areas in advance, this calendar enables us to communicate with one voice, anticipate emerging issues, and deliver timely, authoritative content that advances our mission and strengthens the profession throughout the year.